Daniel Gross, an orga­niz­er and work­ers’ rights attor­ney, is the founder and exec­u­tive direc­tor of Brand­work­ers. Based in New York City, Brand­work­ers helps food pro­duc­tion and dis­tri­b­u­tion work­ers devel­op their own direct action cam­paigns to over­come wage theft, anti-immi­grant abuse, and reck­less dis­re­gard for work­er health & safe­ty. He is the co-author with Staughton Lynd of Labor Law for the Rank & Fil­er: Build­ing Sol­i­dar­i­ty While Stay­ing Clear of the Law and Sol­i­dar­i­ty Union­ism at Star­bucks. As a Star­bucks barista in 2004, he co-found­ed the IWW Star­bucks Work­ers Union, which con­tin­ues to break new ground in fast food orga­niz­ing out­side of for­mal gov­ern­ment cer­ti­fi­ca­tion or employ­er recognition.

He serves on the steering committee of the National Lawyers Guild Labor & Employment Committee and was a Stein Scholar for Public Interest Law and Ethics at Fordham Law School. He can be reached through www.Brandworkers.org.

A 100-Year-Old Idea That Could Transform the Labor Movement