We wanted to make sure you didn't miss the announcement of our new Sustainer program. Once you've finished reading, take a moment to check out the new program, as well as all the benefits of becoming a Sustainer.
Days before this anti-Exxon spoof ad was set to run on ABC, NBC and Fox News affiliate stations in Arkansas, the Texas-based oil company threatened legal action and the ad was pulled, reported the Institute for Southern Studies on Thursday. Fortunately, we have the Internet – the video is available on YouTube.
Thanks to the Internet, you can also read the cease and desist memo [PDF] written by ExxonMobil lawyers, which is just as funny as the spoof. The memo challenges the “numerous inaccuracies” of the ad. For instance, “Here at Exxon we hate your children,” is accompanied by pages of proof that the assertion “cannot be substantiated.”
Bogged down in a controversy over the recent oil spill in Arkansas where reporters have been threatened with arrest for entering the contamination zone, Exxon, it seems, just wants to stick to the facts.
We surveyed thousands of readers and asked what they would like to see in a monthly giving program. Now, for the first time, we're offering three different levels of support, with rewards at each level, including a magazine subscription, books, tote bags, events and more—all starting at less than 17 cents a day. Check out the new Sustainer program.


