YouTube in Music Deal with EMI

Brian Zick

Reuters reports: YouTube, the Google video-sharing site, has agreed to a deal with the EMI Group to give YouTube users broad access to music videos by EMI artists. The companies said Thursday that YouTube users would be allowed not only to watch and play authorized videos and recordings from EMI artists like Coldplay, Norah Jones and David Bowie, but also to incorporate elements of the videos in their own “user-generated content.” No financial terms were disclosed. “With this deal, all four of the world’s major music companies are now official YouTube partners,” said Chad Hurley, chief executive and a founder of YouTube. Last year, the Warner Music Group, the Universal Music Group and Sony BMG Entertainment each signed content deals with YouTube.

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