Electorate tourism, part II

Jessica Clark

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Continuing my look at voter groups I rarely share air with… Security Moms Well, I'll be jiggered…this seems to be a myth. Who woulda thunk that pollsters would make up a category to suit the needs of their clients? NASCAR dads: Good Christ, I didn't realize that Bush/Cheney had officially embarked on a NASCAR tour. No wonder: as NASCAR race cars are to sponsors' stickers, Bush/Cheney are to corporate sponsorships. Crraaaazy Rightwingers: Apparently, Allen Keyes was right--Jesus would not vote for Barack Obama. Too bad Illinois' voters are Godless.

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Jessica Clark is a writer, editor and researcher, with more than 15 years of experience spanning commercial, educational, independent and public media production. Currently she is the Research Director for American University’s Center for Social Media. She also writes a monthly column for PBS’ MediaShift on new directions in public media. She is the author, with Tracy Van Slyke, of Beyond the Echo Chamber: Reshaping Politics Through Networked Progressive Media (2010, New Press).
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